The Caily App Founders’ Story: Meet Caily
Introduction
Every app has a story. But not all of them begin in a boardroom or with a whiteboard full of ideas. Some are born in hospital rooms, around kitchen tables, or in the quiet moments after a long day of caregiving. That’s how Caily, the comprehensive caregiver app, came to life: not from Silicon Valley, but from the hearts of families who knew there had to be a better way to care.
In caregiving, origin stories matter. They reflect the love behind the labor, the values that shape the vision, and the authenticity that makes all the difference. If you’ve ever supported someone you love through aging, illness, or a life transition, this story is for you.
Caily began from two deeply personal journeys and became a mission that now powers a growing caregiving technology platform that’s changing lives.
The Moments That Inspired Caily
Behind every good idea are key moments: a memory, a tipping point, or a question that refuses to let go. For Caily, those moments are rooted in personal caregiving experiences that made an indelible impression. They were not simply challenges. They were wake-up calls. And for the Caily app founders, those moments were the seeds of something greater.
A Family’s Caregiving Journey
Wynter Johnson, Caily’s President and Co-Founder, shares:
“There are countless reasons we built Caily—countless people we hope to help. But for me, it starts with my grandma.”
Wynter’s grandmother was a fiercely independent woman: strong, proud, and not one to ask for help. That meant that many of her needs-physical, emotional, and logistical-went unnoticed. Her daughter, Wynter’s mom, bore the weight of caregiving primarily on her own, without a unified system to organize or update the family.
Doctors’ appointments were stressful, support wasn’t coordinated, and communication was fractured. “She was in the hospital for a week before she passed away, and none of us knew,” Wynter recalls. “If she had been doing Daily Check-Ins, like we designed in Caily, we would have known something was wrong after the first missed day.”
Like so many caregiving stories, this one was marked by love and exhaustion. Everyone cared deeply, but no one had the right tools. As a result, things fell through the cracks. Burdens multiplied. And precious opportunities for connection slipped away.
The Realization: There Has to Be a Better Way
Wynter realized what so many Caregivers do: caregiving isn’t difficult due to a lack of interest in making it better, but problems arise because of a lack of tools and systems. And so, Wynter envisioned a new kind of caregiver app. One that made it easier to stay informed, stay connected, and offer meaningful care without chaos or confusion.
From Personal Struggle to Purpose-Driven Solution
At the same time, co-founder McKenna McCormick is navigating her caregiving journey from hundreds of miles away. Her family is her world, and her mom is busy taking on the bulk of caring for her grandparents. But living in another state meant McKenna couldn’t just pop in to say hi, bring her Grammy flowers, or sit on the couch with her Papa and watch Westerns over Chinese takeout.
Instead, she found herself watching it all unfold through texts and calls, feeling helpless while her mom juggled everything on the ground. Doctor visits, prescription refills, and keeping everyone updated, all while still trying to live her own life. It was overwhelming, and so, so familiar to families everywhere.
“To care for someone is love in action,” McKenna shares. “But families have so few resources, and no one tells you how hard it is until you’re in it. The moment something happens— one appointment, one diagnosis, one fall—you're thrown into crisis and can oftentimes feel helpless.”
Wynter and McKenna’s shared experiences became the foundation of Caily. This wasn’t the product of a brainstorm. It was a lifeline, one they both needed and one they knew would benefit other families too.
Building a Team with Shared Values
Caily wasn’t just built by founders, it was built by family members, daughters, granddaughters, and people who get it. Every team member has a story that led them to this point. It was that shared heart that steered the journey, where empathy guided the tech, and every feature came from a place of care.The creators understood that caregiving wasn’t about one size fits all. That's why Caily is adaptable, accessible, and simple to use: a tool for the parent monitoring medications, the sibling monitoring appointments, or the friend checking in from afar.
The Caily Mission
Everything we do at Caily is rooted in care. We honor the selflessness of caregivers by building tools that empower them to thrive. Our values and mission aren't just declarations: they're commitments to individuals we touch every day.
At Caily, we see the person behind the responsibility. That’s why every detail is shaped by empathy. We ask how each choice will ease the load, bring comfort, and foster connection.
“Caily has made me reflect on what it means to care for others—and how I want to be cared for as I age.”
— Wynter Johnson, Caily Co-Founder.
Making Caregiving Easier, Not Harder
Caregiving involves juggling a hundred moving components. Caily brings order to the mess by keeping all those pieces in one location. Daily Check-Ins, a shared calendar, prescription management, vital document storage, and tasks all stay in one integrated platform that’s easily shared with family and friends.
Trust, Transparency, and Dignity
Caily honors every family’s privacy and every person’s preferences. It’s designed to support dignity, especially in life’s hardest moments. Because being cared for should feel empowering, not invasive.
Caily's Core Values – What Guides Us Every Day
1. We Respect Each Other
Mutual respect is the foundation of meaningful care. We listen, support, and celebrate the people we serve, as well as one another.
2. We Are Committed to Improving
Caregivers evolve, so we do too. We're always learning, growing, and finding better ways to serve.
3. We Are Customer-Focused
We put Caregivers and their loved ones at the center of every decision. Their needs guide our roadmap, inspire our features, and fuel our passion.
4. We Do What We Say
We build trust through honesty, integrity, and follow-through. Our words matter, because care depends on it.
5. We Give Back
Care is a community effort. We contribute our time, resources, and support to uplift the people and networks that uplift others.
6. We Have Fun
Joy belongs in caregiving, too. We bring lightness, creativity, and love into our work because smiles are an essential part of the caring journey.
What Sets Caily Apart (Even From the Beginning)
Caily respects every individual's privacy and personal preferences. It's crafted to be supportive and empowering, not intrusive or overwhelming. It keeps your information safe with bank-level privacy, lets you decide who shares what, and enables you to safeguard confidential information with passcodes, ensuring peace of mind.
Designed to Be Inclusive, Intuitive, and Accessible
Technology doesn’t help if it’s hard to use. Caily was built for tech-savvy users and hesitant adopters alike. With clear design, simple navigation, and thoughtful accessibility, it’s a tool everyone can use.
Where We’re Headed Next
We’re thrilled about the Caily launch this summer, but this is just the beginning. Our mission to simplify caregiving and support meaningful connections continues to shape what we’re building next.
Here’s a sneak peek at what’s on the horizon:
- Shared calendar for team coordination
- Secure document storage and sharing
- Daily Check-Ins for peace of mind
- Collaborative task management
- Guided last-wishes planning
Our Commitment to Community and Support
Caily is looking forward to connecting with our community through as many channels as possible. The team is working to build partnerships with care communities, nonprofits, and caregivers to support families nationwide.
“We built Caily because we want to make sure no one has to face their final years, a crisis, or a health challenge feeling disconnected, uninformed, or unprepared.”
— Wynter Johnson, Caily Co-Founder.
Conclusion & Call to Action
Caily began with two family caregiving experiences, countless “what ifs,” and a powerful vision: to make caregiving less stressful and more connected.
From a grandma who needed a voice to a mom who gave everything without asking, to the millions of families doing their best every day: Caily was built for you. We want to hear your stories and help you every step of the way.
Join us on this journey and sign up for the waitlist to be the first to know about important updates as we approach our Summer 2025 launch.
FAQs About Caily:
How was the Caily caregiving app founded?
Caily was founded following two real-life experiences of family caregiving, driven by the need for better communication and support tools to help families manage care with ease and empathy.
When is Caily launching?
Caily is launching this summer! Join our waitlist to be the first to know when we go live.
How much does Caily cost?
Caily offers four pricing tiers, and users can try a free trial for each plan before subscribing. The Core plan includes basic daily Check-Ins, while each subsequent tier adds more features like chat, scheduling, health tracking, and secure document storage. See our updated pricing.
